How to Size Pictures for Facebook | New 2019

Facebook is the biggest social networks platform with a customer base of 2 billion active individuals. The business is still growing in numbers with changes in every aspect of innovation: aesthetic, search, customization, image processing, and design.

Last year, Facebook presented a new, major upgrade to its news feed algorithm which made a drastic adjustment in the visibility and reach of service web page contents. The Facebook professional Mari Smith called this update as Facebook No:

These are the significant understandings from the formula upgrade:

Content that gets less presence:

1. Organisation page post
2. Clickbait articles
3. The post that starts stating people like a chain
4. The message that brings about political disputes.

Content that are promoted in the feed:

1. Web content from buddies and connections
2. Shared web content from loved ones
3. Content with genuine remarks
4. Web content which starts conversations in groups
5. More targeted advertisements

New includes introduced just recently

  • Facebook presented 360-degree photos as well as ability to post them as cover image as well as regular photo posts. You can likewise make use of 360-degree photos in different kind of Ad formats like deal insurance claim ads, canvas advertisements, and also vibrant product ads.

  • Facebook introduced 'market places' last year. Individuals can quickly deal things through it.

  • Facebook introduced Augmented fact based filters as well as masks for their camera for stories.

  • They lately presented a brand-new function in the article editor for adding lists to your blog posts and also you can also include colored histories to the message.

  • In the article editor, they have actually also included an alternative for asking recommendations regarding anything around a particular area.


To make it much easier for you to publish/ market on Facebook, we have actually prepared a cheatsheet for you. We hope it will assist you to find out the standard regulations of posting on this social media system.

Page post link/offer
Facebook Picture Size

You can add web site web links in Facebook posts. Facebook will automatically pull the open graph image (OG Image) of that web page and also will certainly display it as the article picture or you can add a personalized picture

Facebook allows you to write a heading of 25 personalities and a web link description of 30 personalities.

The precise picture dimension for custom picture is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook picture advertisement can be made use of for producing recognition concerning web pages. You can use phone call to actions like Publication currently, Call currently, Download and install, Obtain instructions, Learn more, Send message, Sign up, shop now and lot more.

The advised photo upload size is: 1200px X 900px

Display resolution:470 px X470px

Element proportion: 9:16 to 16:9

Heading: 25 characters

Web link description: 30 characters

Based on Facebook's requirements, the picture needs to not consist of more than 20% of message in it.

Images with more than 20% text will certainly get less exposure than others.

Page post event
Facebook Picture Size

You can utilize both image and video for event action ads. In case of pictures, the 20% text guideline will apply right here also.

Picture proportion: 9:16 to 16:9

Suggested resolution: Use highest possible resolution photo offered.

Text: 125 personalities

If you include a web link in the post the image will be chopped to 1.91:1 ratio

The advised resolution for the web link image is: 1200 X 628 px

Headline: 25 characters

Link description:30.

Page post video
Facebook Picture Size

Facebook Video clip Ads can be used for different purposes like increasing reach, Brand understanding, web traffic generation, boost interaction, page suches as, application installs, occasions, etc.

It additionally includes a vast array of call-to-action switches to sustain the goal and to transform an individual into consumer.

Specs for a video:.

Video proportion: 9:16 to 16:9.

There is no restriction for resolution. You can post high resolution video clips.

Submit size: 4GB max.

Video clip length: 1 second to 240 mins.

Text: 125 personalities.

The video thumbnail image ought to not consist of greater than 20% message in it. You can also use a web link in the video Advertisement. Because instance the head line will be 25 personalities and the link description will certainly be of 30 personalities.

Facebook also supports 360 videos as an interactive form of video ads.

Event Responses
Facebook Picture Size

You can produce occasions using occasion reaction Ads.These type of Ads are developed for advertising an occasion. The majority of the call to actions made use of in occasions advertisements are Join, Obtain instructions, Book currently, Call now and so forth.

Recommended image dimension: 1920 X 1080 px.

Ratio: 1.9:1.

Link description: 30 personalities.

Mobile app Ad
Facebook Picture Size

These are Ads that specially made for mobile application feed. You can create solitary picture message and also can include a link( optional). The call to activity buttons utilized in this sort of ads are Demand time, Apply now, Book now, Get in touch with us, Download and install, Get outset, Learn More, Listen now, See Extra, etc.

Advised picture size: 1200 X 628 px.

Recommended photo proportion: 1.91:1.

Advertisement duplicate text: 90 personalities.

Carousel Ad
Facebook Picture Size

Slide carousel advertisements are different in appearance than various other sort of ads. It enables you to show up to 10 images or video clips in a solitary ad each with its very own link.

Number of cards: 2 to 10.

Video max.size: 4GB.

Video size: Approximately 240 minutes.

Advised resolution: At the very least 1080 X 1080 px.

Proportion: 1:1.

Text: 125 characters.

Headline: 40 personalities.

Link description: 20 personalities.

Dynamic product Ad
Facebook Picture Size

This is a kind of item listing ad. Customers can easily browse through the items. There will certainly be a cover image or video that shows a team of items and also below that there will certainly be thumbnails of all items on the cover. The user can broaden the thumbnails to images.

Headline: 30 characters.

Text: 90 characters.

Minimum Size: 600px.

Minimum height: 600px.

Aspect proportion: 3%.

Offer claim Ad
Facebook Picture Size

Using Facebook's deal case Ad, you can develop special as well as limited time supplies for our product or services. Here you can make use of image, video and slide carousel.

The measurements as well as resolutions are like that of photo and also video ads.

Canvas Ad
Facebook Picture Size

Canvas advertisement opens up an interactive corridor for the user to connect as well as involve with your products. It is available just on mobile applications. The main advantage of canvas advertisement is that it will load 10X faster than conventional mobile ads.

Suggested photo size: 1200 X 628 px.

Text: 90 characters.

Heading: 45 characters.

You can use elements like.

  • Header with logo.

  • Block message.

  • 360 photos.

  • Site link.

  • Auto-play video.

  • Product listing.

  • Full display picture with tilt and frying pan function.


All the images published to Facebook are presumed to changes relative to their updates. Additionally, the display resolution will certainly differ according to the screen size of the gadget used.